Irving's Homestyle Bakery

This has been a long drawn out project but Irving's Homestyle Bakery have finally got some money together to complete the new branding and packaging design 999 proposed over 2 years ago. I have been responsible for creating a new logo, brand, POS, packaging, label design that fits their current label operating system and a host of other stuff.

Recently I was in charge of directing a photoshoot that aimed to replicate proposed visuals by myself.

Everything you see is in it's early stages of development and will be finalised over the coming months.